What the GROWTH package adds in practice
A higher package makes sense when the store needs more than a simple launch.
GROWTH adds tools for recurring catalogue work, order handling and reporting. Choose it when these tasks take more time than the basic START workflow can comfortably support.
What you already get in START
Products, categories, variants, add-ons, the blog, cart, checkout and customer accounts are already part of START. You do not need GROWTH simply to create a structured catalogue or publish useful content.
Import products and export orders
GROWTH includes XLSX product import and export, with a template, preview and validation report. This helps with catalogue updates that would otherwise require repeated manual edits. Order exports in CSV/XLSX can be filtered by date, status and shipping method for further processing outside the store.
Use reports and shipment tracking
Sales reports group results by period, product, category and status. Shipment tracking lets you save the carrier, tracking number and tracking URL in an order. These tools help the team follow fulfilment and answer customer questions with the relevant order data.
Run promotions and configure analytics
GROWTH adds promotions with discount codes, GA4 and basic e-commerce events, cookie-consent settings and newsletter-consent export. Configure analytics and consent settings together with the information published in your privacy policy.
Extend security and backup checks
The plan adds two-factor authentication for store staff, checkout and form rate limiting, an audit log and extended backup restore testing. These features support daily operations; they do not replace appropriate permissions and careful handling of customer data.
When an upgrade makes sense
For example, a seller updating prices in spreadsheets and manually preparing order reports can use product imports and filtered exports. A team handling more shipments can use tracking and history to reduce repeated checks. Choose the plan for the workflows you need, rather than catalogue size alone.
Dedicated ERP, accounting and courier integrations are quoted separately. GROWTH does not automatically include an integration with every external system.
Compare the full pricing table, follow the GROWTH guide, or request a demo to check your workflow before changing plans.